SUNRIDER PRIVACY POLICY
Effective date: February 28, 2025
This Privacy Policy provides information about how Sunrider International collects, uses, shares and transfers information relating to individuals (“Personal Information”), and information about your rights and choices regarding our processing of your Personal Information. A reference to “Sunrider”, “we,” “us,” or “our” is a reference to Sunrider International and any affiliate involved in the Personal Information processing activity. This Privacy Policy applies to all visitors to our websites (sunrider.com, ibo.sunrider.com, shop.sunrider.com, buy.sunrider.com, and business.sunrider.com (collectively referred to herein as the "Site")), to online services provided by us or our affiliates that contain a link to this Privacy Policy, and to any form of communication between you and us (collectively referred to as the “Services”). Please read this Privacy Policy carefully. By interacting with the Site or otherwise providing your Personal Information and other information through our Services, you agree that we may collect, use, share and/or transfer that information in accordance with the terms and conditions of this Privacy Policy, subject to your rights and our obligations under applicable law. You also acknowledge and agree to be bound by all of the terms and conditions in the Site's Terms of Use, which are fully incorporated herein by this reference. This Policy does not apply to Personal Information relating to employees, job applicants, and contractors, who will be provided a separate Privacy Statement from Sunrider where required by law. Sunrider International, located at 1625 Abalone Avenue, Torrance, CA 90501, USA, is the controller of your Personal Information as described in this Privacy Policy, unless stated otherwise.
INFORMATION SUNRIDER COLLECTS
Personal Information Collected From You
When you submit an online application to become an Independent Business Owner ("IBO") or Authorized Business Owner ("ABO"), Sunrider collects the following Personal Information from you:
Name;
E-mail address;
Billing information, including your address, telephone number, and fax number;
Sponsor information;
Social Security Number;
Date of Birth;
Sex;
Marital Status;
All the above information for the spouse of the IBO, the ABO, the co-applicant, and the spouse of the co-applicant, if applicable;
Credit card number to process your orders;
Bank and bank account information in order to receive direct deposit for bonus checks or a bank draft for payment; and
A personally chosen user name and password for utilization with your assigned ID number.
When you submit an online application to become a Retail Customer or Preferred Customer, Sunrider collects the following Personal Information from you:
Name;
E-mail address;
Contact information, including your address, telephone number, and fax number;
Bank and bank account information in order to use a bank draft for payment;
Credit card number to process your orders; and
A personally chosen user name and password for utilization with your assigned ID number.
If you would like Sunrider to track and record your usage on its websites, you must OPT-IN to it. This function is automatically disabled, and will only be turned on if you request it. The purpose of this function is strictly customer service oriented and used in order to help you navigate our websites. Any information related to this service will be deleted after 30 calendar days. If you opt-in, Sunrider collects the following Personal Information from you:
All keystrokes you make on our websites;
Screen recording while using our websites;
Your web browser name, version, and build platform for the browser used to access our websites;
Your device hardware, IP address, hardware name, and operating system version for the device used to access our websites.
If you have opted into the web tracking services, you can turn these tracking services on and off whenever you like by going to your Account page and changing your preferences. We may combine the Personal Information that we have collected about you with other information about you obtained from other sources (both online and offline), such as from third parties and public sources. If you provide us, our service providers, or our affiliates with any Personal Information relating to other individuals, you represent that you have the authority to do so, and where required, have obtained the necessary consent, and acknowledge that such Personal Information may be used in accordance with this Privacy Policy.
Website Use & Navigation Information
Sunrider collects the following information when you visit our Site:
Cookies
Upon entering the Site, the Site places a Session Cookie for your web browser into your computer's Random Access Memory ("RAM"). In order to place an order or utilize the business management functions on the Site, you must log on with your ID number and password. Once you log on, the Session Cookie allows the Site to remember your ID number and rank. No other personally identifiable information is stored in the Session Cookie. The Session Cookie is deleted from your computer's RAM when you exit your web browser. The Site also places a Persistent Cookie for the web browser on your computer. The Persistent Cookie enables the Site to remember the country, language, and date of your visit. If you return to the Site, you will be presented with the country and language that you chose the last time you entered the Site. No personally identifiable information is stored in the Persistent Cookie. From time to time, Sunrider may use third party services to improve the performance of the Site, and these services may place additional non-personally identifiable information in your Persistent Cookie. Sunrider does not track or maintain records of Session or Persistent Cookies. If you set your browser to disable cookies, you will be unable to access and utilize the Site. For more information on Cookies and their uses, please refer to http://en.wikipedia.org/wiki/HTTP_cookie.
Collection of Visitor Information
If you choose, you may browse the Site without entering your ID number during your visit. Sunrider stores the Internet Protocol address, the time and date of entry, and the specific pages viewed by each visitor to the Site. Sunrider also stores the ID number if you log on with your ID number. This information is maintained for security purposes only, and will not be disclosed to third parties. We use third-party web analytics software, such as Google Analytics and Google Tag Manager, in connection with our Sites. Web Analytics software helps us understand how visitors interact with the Site, how we can further improve the user experience, and how we can attract new customers. Information collected through these means may include, without limitation, web browsers used to access our Sites, the length of visits to certain Site pages, and page response times. Sunrider also contracts with third party advertising networks that collect IP addresses and other information from pixel tags or web beacons on our Site, in our emails, and on third party websites. These networks use cookies and other device and usage data in order to recognize individuals who have previously visited a particular website. This information is used to measure advertising effectiveness and provide advertisements about our products or services tailored to your interests. We may use social media plug-ins from companies like Youtube, Facebook, or Twitter, on our Site to enable you to easily share information with others. We may also use the information collected from the plug-ins, such as your demographic data and marketing or product preferences, to learn about your interests and better serve you. These plug-ins may allow social media companies to receive Personal Information about you and your visit to our Site through the placement of cookies on your computer. This enables companies to recognize you on websites belonging to them, their affiliates, and their partners, and to use information collected from your visit to our Site to supplement information about your prior activity on those websites. The plug-ins collect such information about users regardless of whether they specifically interact with the plug-in. Sunrider does not control what information is collected by the social media plug-ins, or whether the social media companies share this information with other users. We encourage you to refer to the privacy statements on the social media company websites for more information on social plug-ins.
HOW SUNRIDER USES THE INFORMATION WE COLLECT
This section describes the business purposes for which Sunrider uses the Personal Information we collect. Please note that there may be other uses, which we would describe to you when we collect the information.
To contract with you, including:
To confirm, process, ship, and invoice your orders;
To calculate earnings, bonuses, and qualifications;
When you use our Site under the applicable Terms of Use; and
For other contractual purposes.
For our legitimate business interests, including to:
Respond to your inquiries and requests, send communications, and other customer services;
Provide training and information on new products and services;
Provide and improve our products and services;
Ensure compliance with the Business Guide and the Site Terms of Use;
Maintain the safety, security, and integrity of our Site, products and services, databases and other technology assets, and business;
Develop new program and Services;
Provide and generate reports;
Train AI (as defined below) models;
Verify your identity in connection with a communication, transaction or account between you or us or in connection with your exercise of your privacy rights; and
Provide our Site and make the Site more useful and valuable for you and your Sunrider organization.
Consent We may use or disclose your Personal Information when we have your consent to do so, including when you opt in to receiving certain communications where required under applicable law. If we are using your Personal Information based on this ground, you may withdraw your consent at any time by contacting us using the contact information below.
Compliance with legal obligations
Sunrider may use or disclose your PersonaI Information when necessary to:
Comply with a court order, subpoena, or warrant;
Comply with the request of a government agency or regulatory body
Collect monies owed to Sunrider;
Investigate activities that Sunrider believes in good faith are unlawful;
Processing liability claims;
Enforce or apply our Terms of Use; or
Protect the rights, property, and safety of third parties and Sunrider.
HOW SUNRIDER SHARES INFORMATION WE COLLECT
Except as otherwise stated in this Privacy Policy, we do not sell, trade, or rent your Personal Information. Sunrider does not share your information with any third parties for their direct marketing purposes. We may share or disclose your Personal Information (including all categories of Personal Information collected as described in Section I above) for a business purpose with third parties, including affiliates, agents, vendors, or service providers who assist us in the process of providing products or services to you, or otherwise perform functions on our behalf. These third parties use your Personal Information only at our direction. Within the Sunrider organization, your Personal Information (including your birthday (month and day only)) may be shared with your uplines. In addition, for the sole purpose of allowing support and the management of your downline, Sunrider provides, in the strictest confidence, the Personal Volume (and US dollar volume), Downline Volume (and US dollar volume), bonus recap, ID Number, sponsor's name, name, birthday (month and day only) and contact information of your downline in PV/DV and $ Management Reports ("Reports"). The Reports, including all data contained therein, constitute confidential, proprietary trade secrets of Sunrider. IBOs, ABOs, and Retail/Preferred Customers may not collect, distribute, or gather personally identifiable or confidential information about other IBOs, ABOs, or Retail/Preferred Customers, except: (1) in connection with their downlines and solely for the purpose of promoting their Sunrider Independent Business; and (2) to manage and train their downlines. If the IBO or ABO is located outside the United States, their home country may not offer the same or a similar level of privacy protection as in the U.S. However, Sunrider will take reasonable measures to ensure that the information in the Reports is kept in confidence. We reserve the right to disclose your Personal Information if permitted or required by law, or in response to a law enforcement or other legal request and/or to comply with a judicial proceeding, court order, or legal process. We also may disclose your Personal Information if we believe such disclosure is reasonably necessary to protect or defend our interests or the interests of our users or as necessary to protect the public from harm. If we sell or transfer a business unit or asset to another company or enter into a strategic business transaction, we may share your Personal Information with parties to the transaction to disclose our assets, respond to due diligence requests, or for other purposes to facilitate the business transaction. We may share aggregated data with third parties collectively in an anonymous way, which does not reveal Personal Information. In addition, we may share your Personal Information with a third party at your request, or if you consent to the disclosure.
YOUR RIGHTS AND CHOICES
Opting Out
If you do not wish to receive marketing information from us, you may opt out by: (1) declining marketing information when registering or at other information gathering points on the Sites, or (2) informing us that you no longer wish to receive marketing communications by emailing us at privacy@sunrider.com. We will comply with these requests except with respect to communications required by law or contract, or that do not require your consent under applicable laws.
Accessing, Correcting or Deleting Your Personal Information
You have the right to access, correct, or delete your Personal Information, where provided for under and subject to applicable data protection laws. To exercise these rights, please use the Change Profile page on the Site, or contact Sunrider using one of the following contact methods:
Email privacy@sunrider.com; or
Call Sunrider on (310)781-8096
Please include your name, address, ID Number, and/or email address when you contact Sunrider. You may update your information on the Change Profile page or change your password on the Site. If you request deletion of your Personal Information, Sunrider may keep some of your information on file for business and legal reasons as permitted under applicable law.
Rights for Individuals based in California, Virginia, the European Economic Area (EEA), Switzerland, or United Kingdom (UK)
If you are a resident of California, Virginia, or another US state (such as Colorado, Connecticut and Utah) with a data privacy law in effect that is similar in scope or content to such laws in California or Virginia, you may have additional rights. Please see the following privacy statement: Supplemental Privacy Statement – Certain United States Residents
For a description of additional rights applicable to individuals located in the EEA, Switzerland, or UK, please see the following privacy statement: Supplemental Privacy Statement for EEA/Switzerland, UK, Residents
Rights for Individuals based in Nevada
Nevada law gives Nevada consumers the right to request that a company not sell their personal information for monetary consideration to certain third parties, even if their personal information is not currently being sold. If you are a Nevada consumer and wish to exercise this right, please contact us at privacy@sunrider.com.
SECURITY
Security of Information
We use commercially reasonable administrative, physical and technical measures intended to safeguard your Personal Information and help protect it from unauthorized access or loss. Unfortunately, no data transmission over the Internet is 100% secure, and while Sunrider makes every effort to protect your personal information, Sunrider cannot guarantee its complete security. Sunrider makes no assurances about our ability to prevent any loss, misuse, or alteration of the information that Sunrider obtains from you, and Sunrider will have no liability to you or to any third party arising out of any such loss, misuse, or alteration. Because security is as important to Sunrider as it is to you, Sunrider will continue to search for and implement security measures in order to protect the security of your personal information.
ID Number, User Name, and Password
Your ID number, user name, and password are specific to you and must be safeguarded by you. You accept sole responsibility for all use of the Site conducted with your ID number, user name, and password. Sunrider strongly advises that you change your password frequently.
Stolen or Lost Information
You must promptly notify Sunrider via email at info@sunrider.com if you suspect that your credit card number, ID number, user name, and/or password has been lost, stolen, or used without your permission. After receiving your notification, Sunrider will remove that credit card number, ID number, user name, and/or password from your account and update its records accordingly.
INTERNATIONAL TRANSFERS
Any Personal Information you provide to Sunrider, and that Sunrider shares with affiliates, agents, vendors and service providers, may be stored and processed, transferred between and accessed from the United States and other countries, which may not guarantee the same level of protection of Personal Information as the country in which you reside. However, we will handle Personal Information collected through the Site and other means in accordance with this Privacy Policy, and in compliance with applicable law.
LINKS TO OTHER WEBSITES
In order to provide information to users, we may provide links to or compatibility with other websites or applications. We are not responsible for the privacy practices employed by those websites or the information or content they contain. To the extent you access a third-party website, the privacy policy of that other website will apply to your access of that site. We encourage our users to read the privacy statements of other websites before proceeding to use them.
DATA RETENTION
We may retain your Personal Information for as long as needed or permitted in light of the purpose(s) for which it was obtained and as outlined in this Privacy Policy. We will keep your Personal Information for periods of time needed to pursue our legitimate business interests, conduct audits, comply with our legal obligations, resolve disputes, and enforce our agreements, and otherwise as permitted by law. The criteria used to determine our retention periods include: (i) the length of time we have an ongoing relationship with you and provide Services to you; (ii) whether there is a legal obligation to which we are subject; or (iii) whether retention is advisable in light of our legal position (such as in regard to the enforcement of applicable Terms of Use, applicable statutes of limitations, litigation or regulatory investigations)
CHILDREN’S PRIVACY PROTECTION
The Site is a general audience site that is not specifically designed or targeted at children. Sunrider does not knowingly collect, use, or disclose personally identifiable information about visitors under 18 years of age. As such, Sunrider does not sell or share Personal Information of consumers under 18 years of age. By accessing our Sites or initiating any communication with us, you represent that you are at least 18 years old.
ARTIFICIAL INTELLIGENCE
Sunrider may also use the power of artificial intelligence (AI) in our Services, uses of your Personal Information, and sharing your Personal Information, including by incorporating generative AI features, in accordance with the terms and conditions of this Privacy Policy. Sunrider’s use of AI is subject to applicable legal regulations and ethical standards, such as transparent, explainable, fair, empirically sounds, and foster accountability. Sunrider also implements measures to prevent discriminatory treatment of individuals from machine-learning algorithms, to safeguard and protect Sunrider’s algorithms from unauthorized use. Sunrider ensures that its collection and use of personal data in developing and deploying AI features is consistent with the commitments outlined in this Privacy Policy.
CHANGES TO PRIVACY POLICY
Sunrider reserves the right to change this Policy at any time and may be without prior notice to you to reflect changes in our information practices or relevant laws. Sunrider will post any changes to this Policy with their effective dates. If Sunrider makes material changes to this Policy, Sunrider may also communicate them by email or adding a statement to our homepage. We will indicate at the top of the Privacy Policy when it was last updated. You can tell when this Privacy Policy was updated by looking at the date at the top of the Privacy Policy. You acknowledge and agree that it is your responsibility to update Sunrider with your current contact information, review this Site and this Policy periodically, and to be aware of any modifications. You can update your information on the Change Profile page on the Site. Your continued use of the Site after any modifications will constitute your acknowledgment of the modified Policy and your agreement to be bound by it.
INTERPRETATION
The original text of this Policy is in English and any interpretation of it will be based on the original English text. In the event of a conflict between different translations of this Policy or any documents or notices related thereto, the original English version will prevail.
QUESTIONS OR COMMENTS
If you have any questions or comments about sunrider.com, ibo.sunrider.com, any other Sunrider website, or this Privacy Policy, please contact Sunrider via email at privacy@sunrider.com.
Supplemental Privacy Statement for Individuals Located in EEA/UK/Switzerland: If you are in the European Economic Area, United Kingdom, or Switzerland, your personal information may be protected by the European Union General Data Protection Regulation, United Kingdom Data Protection Act, or the Swiss Federal Act on Data Protection (collectively, “European Privacy Laws”). For individuals whose Personal Information is protected by the European Privacy Laws, please know that Sunrider International is the data controller responsible for the collection, use, and disclosure of your Personal Information under this Privacy Statement. If your Personal Information is protected by the European Privacy Laws, you may have the following rights in relation to your Personal Information:
The right to access: You have the right to request from us a copy of the Personal Information we hold about you.
The right to rectification: You have the right to request that we correct any Personal Information about you that is inaccurate, and to request that we complete the Personal Information we hold about you where you believe it is incomplete.
The right to erasure: You have the right to request that we erase your Personal Information, under certain conditions. In the event of an erasure request, we may retain a copy of your Personal Information for our recordkeeping purposes and to avoid entering your Personal Information in our systems after your request.
The right to restrict processing: You have the right to request that we restrict the processing of your Personal Information, under certain conditions.
The right to object to processing: You have the right to object to our processing of your Personal Information, under certain conditions, and you have an unconditional right to object to the processing of your Personal Information for direct marketing purposes.
The right to data portability: You have the right to request that we transfer the Personal Information we have collected about you to another organization, or directly to you, under certain conditions. You can also request a copy of your Personal Information in a structured, common, and machine-readable format.
The right to withdraw consent: Where we rely on your consent to process your Personal Information, you have the right to withdraw that consent at any time. Your withdrawal of consent does not impact the lawfulness of our processing up to the point of consent withdrawal.
The right to restrict processing: You have the right to request that we restrict the processing of your Personal Information, under certain conditions.
The right to make a complaint to your data protection regulator. Here is a list of the data protection regulatory authorities in the EU: https://edpb.europa.eu/about-edpb/board/members_en.
Please note that there are exceptions to the various rights listed above. As an example, in certain circumstances we may have a legal obligation to retain some of your Personal Information. To exercise these rights, please use the Change Profile page on the Site, or contact Sunrider using one of the following contact methods:
Email privacy@sunrider.com ; or
Call Sunrider on +1 (310)781-8096
We try to respond to all legitimate requests within one month or quicker if legally required to do so. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated. We may need to request specific information from you to help us confirm your identity and ensure your right to access your Personal Information or to exercise any of your other rights. This is a security measure to ensure that Personal Information is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response. If you would like to submit a complaint regarding our practices in relation to your Personal Information, please email privacy@sunrider.com. We will reply to your complaint as soon as we can. If your Personal Information is protected by the European Privacy Laws and you feel that your complaint has not been adequately resolved, you have the right to contact your local data protection supervisory authority. Contact details for the EU supervisory authorities can be found here: https://edpb.europa.eu/about-edpb/board/members_en.
Supplemental Privacy Statement for Certain United States (“US”) Residents:
Depending on where you reside, you may also have additional legal rights with respect to your Personal Information. Consistent with applicable laws, this Statement provides information about such rights and how to exercise them for residents of California and Virginia (“you” or “your”) who are interacting with Sunrider International (“Sunrider,” “we” or “us”). This Statement applies to residents of Colorado, Connecticut and Utah to the extent the disclosures provided herein are required, and the rights described herein are in effect, under applicable state data privacy laws.
For purposes of this Statement, “Personal Information” has the meaning given in the California Consumer Privacy Act of 2018 as amended, the Virginia Consumer Data Privacy Act, and personal information privacy laws similar in scope and content in effect in Colorado, Connecticut, Utah and other US states (“US Data Privacy Laws”), but does not include information exempted from the scope of such US Data Privacy Laws. This Privacy Statement does not apply to Personal Information relating to employees, contractors and job candidates that is collected and processed in the context of an employment relationship.
Personal Information Collected, Used and Shared
The chart below summarizes how we collect, use and share your Personal Information by reference to the categories specified in US Data Privacy Laws, the sources from which we collect Personal Information, and the categories of third parties with whom Personal Information is shared, describing our practices during the 12 months preceding the effective date of this Privacy Statement.

**Categories of third parties with which Personal Information is shared/disclosed: We may share your Personal Information with the following categories of third parties for a business purpose:
Affiliate companies
Sunrider Independent Business Owners and Authorized Business Owners
Service providers, vendors and subcontractors including advertising networks, internet service providers, data analytics providers, cloud service providers, operating systems/platforms, social networks, market research providers
Professional advisors (such as accountants, auditors)
Note: Personal information may be shared with government authorities on a case-by-case basis upon receipt of a lawful request, or where required by law. In the event of a sale or transfer of some or all of Sunrider’s business or assets, we will use reasonable efforts to notify you if your Personal Information will be shared with parties to the transaction(s). Your Rights and Choices The laws of California and Virginia (and/or Colorado, Connecticut and Utah when in effect) grant some or all of the following rights to consumers who reside in those states:
You have the right to a copy of your Personal Information in our possession, or to request information about the categories of Personal Information we have collected about you, the categories of sources from which we collected the Personal Information, the purposes for collecting, sharing or selling the Personal Information (where applicable), the categories of third parties with whom we have shared or sold your Personal Information, the purpose for which we shared or sold your Personal Information, and information about the specific pieces of Personal Information we have collected about you.
You have the right to request that we correct in our records any Personal Information about you that is inaccurate.
You have the right to request the deletion of Personal Information that we collected about you and retained, subject to certain exceptions.
You have the right to opt out of the sale or sharing of your Personal Information with third parties for targeted advertising purposes, where such a “sale” or “sharing" is occurring (as such terms are defined by applicable law).
You have the right to limit the use or disclosure of your sensitive Personal Information, where collected and as permitted under applicable US Data Privacy Laws.
If you wish to submit a verifiable request to exercise these rights, you can do so (up to twice within a 12-month period) by:
Emailing privacy@sunrider.com; or
Calling Sunrider on (310) 781-8096
For your protection, when you seek to exercise the rights described above, it will be necessary for us to verify your identity or authority to make the request and confirm that the Personal Information relates to you. We will verify your identity by having you log in to your account, or by asking you to provide identifying information that we will match to information in our records.
We will endeavor to respond to a verifiable consumer request within 45 days of receipt, unless we need more time in which case we will notify you and may take up to 90 days total to respond to your request. Please note that your right to deletion of Personal Information is subject to certain exceptions by law. If you submit a request for deletion and we retain any Personal Information under one or more of these exceptions, we will explain this to you in our response. Only you or a person that you authorize in writing to act on your behalf may make a verifiable consumer request related to your Personal Information. You (or your authorized agent) must provide documentation signed by you demonstrating that the agent is authorized to submit a verifiable consumer request on your behalf. If you would like to appeal a decision related to a request to exercise your rights under this Supplemental Statement, please contact us at the email address or phone number listed above. All appeal requests must be made within a reasonable amount of time (no later than 45 days) after receipt of our response to your verifiable consumer request.
We do not sell your Personal Information (relating to adults and to minors under 18) to a third party, and have not sold your Personal Information in the past 12 months. In accordance with your rights under US Data Privacy Laws, we will not discriminate against you for exercising your privacy rights. We do not disclose your Personal Information to third parties for their direct marketing purposes. We do not charge a different price or rate or provide a different level or quality of goods or services based on you exercising your privacy rights.
See Section VIII in the sunrider.com Privacy Policy for a description of the criteria used to determine how long we retain Personal Information. We will not collect additional categories of Personal Information or use the Personal Information we collected for materially different, unrelated, or incompatible purposes without providing you notice and obtaining your consent. Sunrider does not use or disclose sensitive Personal Information for purposes other than those specified in California Consumer Privacy Act Regulations Section 7207 (m).
Changes to Privacy Statement
We reserve the right to modify this Privacy Statement at any time. If we make material changes to this Statement, we will notify you by updating the date of this Statement and posting it on this webpage. Please revisit this page to stay aware of any changes. Any modifications to this Privacy Statement will be effective upon our posting the new terms and/or upon implementation of the changes (or as otherwise indicated at the time of posting). In all cases, your continued use of the Sites after the posting of any modified Privacy Statement indicates your acceptance of the terms of the modified Privacy Statement.
Contact Information
If you have a question or complaint relating to the rights and/or disclosures outlined in this Privacy Statement, you may contact us by e-mailing privacy@sunrider.com.